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Valoyi: African Luxury Accessories Brand Changing the Worldview about the African Culture

Valoyi: African Luxury Accessories Brand Changing the Worldview about the African Culture

Valoyi: African Luxury Accessories Brand Changing the Worldview about the African Culture

Valoyi is a South African fashion brand that is utilizing traditional African craftsmanship in the creation of their unique and revamped fashionable items. Harmonie Mbunga started Valoyi with the aim of changing the worldview on the African narrative about fashion and cementing its relevance onto this world, by giving traditional craftsmanship a new medium for their stories to be retold. Valoyi is breathing new life into their products that purely upholds the African culture. Valoyi is bestowing upon them a deserving dignity and honour to live on forever. Harmonie believes the African heritage belongs on the world stage and it requires a seat at the table, and any false narrative of its inferiority must no longer exist.

Valoyi is continuously revamping contemporary design to the vibrant cultural clothes of Africa. The brand blends thoughtfully curated traditional textiles with modern handbags silhouettes to create one-of-a-kind pieces. The brand is ethically conscious and every one of its pieces is handmade in Cape Town, South Africa. The skills of making handmade traditional art forms go back centuries to the artisans who created them. They were usually passed down orally from mother to daughter, father to son. Unfortunately, as time passes and life goes on: the young lose interest in these traditional skills: and with no one to pass it down to, they die. Valoyi is sharing the African story retold through curative fashion. Below, we are highlighting some of the chic items that are keeping the African culture alive through Valoyi brand.

Khaya Waistbag

Khaya waistbag draws inspiration from the geometric shapes handwoven on traditional Kuba cloth. This bag is a unisex and modern version of the fanny pack and it uses strong and structured lines to showcase a reinterpretation of traditional African aesthetics.

Khaya waistbag draws inspiration from the geometric shapes handwoven on traditional Kuba cloth. This bag is a unisex and modern version of the fanny pack and it uses strong and structured lines to showcase a reinterpretation of traditional African aesthetics.

The Pablo Sandal

The Pablo Sandal is the first style of unisex shoes to join the Valoyi tribe. Styled after a centuries-old Spanish style of shoes called Avarca. A shoe that has always been ‘made by the people and for the people’. Pablo has a Spanish heart with an African flare. It serves as a vehicle for further expression and showcasing of African materials, craftsmanship, and aesthetics. Using thoughtfully curated local and traditional materials – such as locally sourced leather, beading, locally woven textiles, Bogolan, Kuba, handwoven raffia. The soles of Pablo are durable because they have been made from used tyres that would have otherwise been destined for landfills.

The Kedi Bag

The Kedi bag combines the classical beauty and tradition found in the handcrafted Bogolan cloths of the Malian people with natural vegetable tanned leather to create a unique drum/bucket bag. Bogolan has an important place in traditional Malian culture and has recently become a symbol of Malian cultural identity.

See Also
Orange Culture: Creating Gender Non - Conforming Silhouette Designs

The Asi Pouch

The Asi pouch is your newest companion to carry your most essential bare minimums with you wherever you may go. Created with quality and simplicity in mind, this timeless design fits your cell phone, cards, or passport. The Asi is worn cross-body.

The Valoyi Tote Backpack Bag

The Valoyi tote backpack is 100% cotton canvas, with flat rope straps, held up by leather strips made from leather off-cuts. The use of our leather off-cuts allows Valoyi to reduce wastage.

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